EVENTS

Breguet Celebrates 250 Years with New ION Orchard Boutique

by Portfolio Magazine
25 Oct 2025

Breguet has opened its second Singapore boutique at ION Orchard, coinciding with the Maison’s 250th anniversary — a rare milestone in fine watchmaking. The 138 sqm space complements the Marina Bay Sands flagship and underscores the brand’s growing presence in Southeast Asia.

Designed in Breguet’s signature style, the boutique blends tradition and modernity. Warm walnut wood, soft-toned marble, and curved lines create an inviting atmosphere, while carpets echo guilloché motifs and fluted edges reference the brand’s iconic case band

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Guests can explore intimate zones dedicated to collections, such as Classique, Tradition, Marine, and Reine de Naples, with private consultation areas offering comfort and discretion. The boutique also debuts 2025 novelties including the Classique Souscription 2025 and Type XX Chronographe 2075, highlighting Breguet’s enduring pursuit of innovation, artistry and precision.

“This boutique reflects our legacy — a place where clients can connect with our past, discover the present, and be inspired by the future,” said Breguet CEO Gregory Kissling at the opening.